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Gartner’s AI security forecast exposes 162x services growth that still trails software 2 to 1 in new spending

Gartner AI-amplified security forecast, growth multiple versus net-new dollars by segment, 2024 to 2030

Growth multiple versus net-new dollars added, 2024 to 2030. The segment ranking inverts between the two measures.

Every chart and table in this analysis opens full size when you click it.

Security services inside Gartner’s AI-amplified security market were worth $364 million in 2024. Gartner now projects $59 billion by 2030. That is 162 times larger in six years, compounding at 133.5% annually, the steepest curve anywhere in the forecast. I have tracked this forecast through every quarterly update, and no segment has ever moved like this one.

What Is AI-Amplified Security?

Gartner’s term for the share of existing security spending flowing to products with AI built in. Endpoint protection, firewalls, identity, and network security that now embed AI-driven detection, autonomous remediation, and agent-based response. Not a new category. Existing budgets redirecting toward AI-native capabilities. The companion forecast for securing AI itself reaches $16.4 billion in 2030. Gartner publicly confirms the 75%-by-2028 adoption projection.

The share table and the dollar table tell different stories. Software’s share of this market falls from 87.1% to 61.3%, and services picks up almost every point software gives up. Read only that and you conclude software is losing. Run the arithmetic on net-new spending and software still collects $116.5 billion of the $194.4 billion the market adds between 2024 and 2030. That is 60 cents of every new dollar, and it puts software ahead of services 2 to 1 on net-new spending.

Both things are true at once, and the gap between them is where security budgets get set wrong.

The numbers come from Gartner’s Forecast Analysis: AI-Amplified Security, Worldwide, 2026 (G00846160, August 4, 2026) by Shailendra Upadhyay. It is the first time Gartner has split AI-amplified security into software, services, and network security across a full seven-year window. The totals reconcile cleanly with the 2Q26 AI spending forecast, which carried AI-amplified security at $204.5 billion in 2030 without breaking out the segments underneath it.

This is a slice of the security budget, not an addition to it

The note states plainly that AI-amplified security is a subset of the information security forecast and that the spending is not additive. It points readers to the 2Q26 information security forecast, the one where securing AI became the only accelerating segment, for the parent view.

Keep the two straight. AI-amplified security is AI defending the enterprise, and it reaches $204 billion by 2030. Securing AI is the enterprise defending its own models, pipelines, and agents, at $16.4 billion in the same year. Roughly twelve dollars of AI-powered defense for every dollar spent protecting the AI doing the defending.

Key findings

  • $204.5 billion by 2030, up from $10.0 billion in 2024. A 65.3% CAGR and 20.4x expansion. Gartner projects that by 2028, over 75% of enterprises will use AI-amplified cybersecurity products for most use cases, up from less than 25% in 2025. AI inside the product is table stakes, not a differentiator.
  • Security services grows from $364 million to $59.0 billion. Share climbs from 3.6% to 28.9%, absorbing 25.3 of the 25.8 points software gives up. The skills gap is the engine.
  • Security software reaches $125.3 billion and still wins the dollars. Share drops 25.8 points, but software adds $116.5 billion in net-new spending against services’ $58.7 billion. Services leads on rate and share. Software leads on absolute money.
  • Network security reaches $20.1 billion at a 66.8% CAGR. Its share dips to 8.3% in 2027 before recovering to 9.8% in 2030. Autonomous agents for network security operations are the catalyst.
  • The largest annual increment lands at the end. The market adds $14.3 billion in 2024-25 and $44.0 billion in 2029-30. Growth rates fall from 143% to 27% over the same span. Budget to increments, not rates.
  • 72% of organizations already deploy AI with a third-party vendor. Only 27% rely primarily on internal resources, per Gartner’s 2025 AI Buying Behavior Survey of 556 respondents. That split is where the services forecast comes from.
  • Code analysis leads GenAI security adoption at 22% in production. Combined in-use and piloting reaches 52%. Threat hunting sits at 18% in use with the highest planning rate of any use case at 44%.
  • About one-third of network security tasks are automated today. Even fewer use AI. That gap is where the $20.1 billion network security forecast originates.
Gartner AI-amplified security market by segment, US dollars, 2024 to 2030

AI-amplified security by segment, 2024 to 2030.

Gartner AI-amplified security market forecast by segment, US dollars millions, 2024 to 2030

Why services is the story, and where that story stops

Gartner’s 2025 AI Buying Behavior Survey quantifies the build-versus-buy split across 556 respondents. 57% deploy AI using both internal resources and third-party vendors. 27% rely primarily on internal resources. 15% go primarily through third-party vendors. Add the first and third and 72% of AI deployments already run through an outside partner.

Services did not grow 162x because buyers developed a taste for consultants. It grew because most organizations cannot staff the alternative. ISC2 measured a global cybersecurity workforce gap of 4.8 million professionals in its 2024 study, a gap that widened 19% year over year while the active workforce stayed flat. Gartner’s note describes service providers investing heavily to claim early leadership and running well ahead of their own clients in applying AI internally.

Here is the part the share chart hides. Software still captures 59.9% of all net-new spending in this market through 2030, against 30.2% for services and 9.9% for network security. A vendor reading the share decline as an exit signal would be misreading it. The software line is growing 14.3x in absolute terms while losing share to a segment growing from almost nothing.

Some CISOs will argue that services dependency creates lock-in they will pay for later. That argument is sound. It also lost. Gartner’s own numbers show in-house operation of AI security tooling has not scaled for the majority, and the 72% third-party figure is the receipt.

Growth rates decelerate while dollar increments keep climbing

Year-over-year growth falls from 142.7% in 2024-25 to 27.4% in 2029-30. That deceleration is normal for a market scaling from $10 billion to $204 billion. Services alone stays above 35% every year of the forecast, ending at 35.1% in 2029-30 after starting at 403%.

Year-over-year growth rate by segment, Gartner AI-amplified security forecast

Year-over-year growth rate by segment.

Net-new dollars move the opposite direction. The market adds $14.3 billion in 2024-25, $38.0 billion in 2027-28, and $44.0 billion in 2029-30. Growth rates fall by four-fifths. Annual dollar increments triple. A business case anchored to “the market grows 143%” reads as broken by 2028. A business case anchored to “the market adds $38 billion that year” still holds.

Net-new AI-amplified security spending added per year, services versus software and network

Net new spending added per year, split by services versus software and network.

Look at the split inside those bars. In 2029-30, services contributes $15.4 billion of the $44.0 billion increment. Software and network contribute $28.7 billion. Even in the final year of the forecast, when services carries its highest share of the market, it is still the minority of new money.

The structural shift that defines this forecast

Software’s share falls 25.8 points across the forecast period. Services absorbs 25.3 of them. Network security ends roughly where it started, though not in a straight line, dipping to 8.3% in 2027 before recovering to 9.8% by 2030.

AI-amplified security segment share shift, 2024 to 2030

Segment share of the total AI-amplified security market.

AI-amplified security segment share shift, 2024 to 2030

The mechanism is staffing, not preference. Organizations bought AI security software intending to run it themselves. The services curve records what happened next. The $3.6 billion in venture funding flowing to agentic AI security startups confirms where the market believes the answer sits, and the acquisition wave underneath it says incumbents agree.

GenAI security adoption is broader than the in-use numbers suggest

Gartner’s 2025 Cybersecurity Innovations in AI Risk Management and Use Survey polled 302 cybersecurity leaders between March 21 and May 9, 2025. Fewer than 25% of organizations use GenAI for cybersecurity today. More than 60% are piloting or planning it. Gartner warns that without a clear strategy, many of these initiatives land as superficial implementations with high project turnover, driven by executive pressure rather than operational need.

Piloting is not aspiration. It means budget allocated, vendor selected, and a proof of concept running. Combine in-use and piloting and code analysis reaches 52%, user behavior analytics 51%, vulnerability detection 47%, and incident response 46%. The $204 billion endpoint assumes most of those pilots convert.

GenAI cybersecurity adoption by use case, 2025 Gartner survey

GenAI cybersecurity adoption by use case.

GenAI cybersecurity adoption by use case, 2025 Gartner survey

Threat hunting carries the highest planning rate in the survey at 44%, against 18% in production. No other use case has that much committed intent sitting ahead of deployment. When those budgets convert, threat hunting moves fastest in the next survey update.

Autonomous agents move from concept to production in network security

Human-centric operating models cannot absorb the scale, threat velocity, and traffic diversity that AI-driven workloads generate. Gartner describes AI-amplified network security agents that operate without predetermined workflows, adapt to security events nobody scripted, and handle threat detection, policy enforcement, and incident response while people supervise and validate rather than execute.

The trust curve is the constraint. By 2029, Gartner projects 10% of organizations will run autonomous agents with no human oversight for network security operations, up from less than 1% in 2026. Ten percent in three years is not a mass market. It is enough to reprice the segment, and the $20.1 billion forecast reflects that repricing. For how these agent numbers stack against other estimates, see my roundup of agentic AI forecasts and market estimates.

One number in the note worth checking before you quote it

Gartner’s note carries two different 2026 figures. The opening summary describes the market rising from $49 billion in 2026 to $204 billion by 2030. A later passage describes it reaching $204 billion in 2030, up from $81 billion in 2026. Table 1 puts 2026 at $48.5 billion and 2027 at $81.2 billion.

The table is the authority, and $49 billion is the number consistent with it. It also matches the $48.5 billion AI-amplified figure I reported in March from the prior forecast cycle. Anyone quoting $81 billion as a 2026 figure is quoting 2027.

What this forecast changes for CISOs and security vendors

  • Reassess build versus buy, then budget for both. The 72% third-party figure is an organizational verdict on in-house feasibility. Plan services into the operating model rather than bolting it on. Do not read the share shift as permission to stop buying software, because software still takes 60% of the new dollars.
  • Anchor business cases to dollar increments. The market adds $38.0 billion in 2027-28 and $44.0 billion in 2029-30. Those numbers stay correct. Growth percentages will look wrong inside two years.
  • Move on threat hunting next. It has the highest planning rate in Gartner’s survey at 44% against 18% in production. Organizations that move before the pipeline converts will have more mature detection models when it does.
  • Grade vendors on services delivery, not just features. A pure software licensing model captures a shrinking share of a growing market. Gartner’s note is direct about the consequence, warning that vendors who fail to operationalize AI for real-time threat detection and adaptive defense risk rapid obsolescence.
  • Start network security agent pilots now. Gartner projects 10% trusted autonomy by 2029. That leaves three budget cycles to build guardrails, validation workflows, and the evidence trail an auditor will ask for. Waiting until 2028 means arriving late with an unproven control set.
  • Watch the governance layer in parallel. Gartner’s first Hype Cycle for AI Governance puts most security-relevant governance capabilities two to five years from mainstream adoption, which is the same window in which these agents reach production.

Bottom line

I have tracked Gartner’s information security forecast through multiple quarterly updates. This is the first time the firm has published segment-level detail underneath AI-amplified security, and the segments say more than the total does. Traditional security spending is reorganizing around AI-native capability, and the delivery model is reorganizing with it.

Every CISO reading this should ask one question of their AI security strategy. Is it built around software licensing or around services delivery? The honest answer for most organizations is that it needs to be built around both, weighted differently than it is today. Services is where the growth rate lives. Software is where the money still goes.

The risk of getting this wrong is not theoretical. Forrester predicts an agentic AI deployment will cause a publicly disclosed data breach this year, leading to employee dismissals, a prediction Infosecurity Magazine reported when senior analyst Paddy Harrington framed it as a cascade of failures rather than a single point of error. Gartner’s forecast prices the defense. It does not schedule it.

Related on Software Strategies Blog

Source and methodology

All market sizing data from Gartner, Forecast Analysis: AI-Amplified Security, Worldwide, 2026, published August 4, 2026 (ID G00846160), by Shailendra Upadhyay. AI-amplified security is a subset of the information security forecast and this is not additive spending. Survey data from the 2025 Gartner AI Buying Behavior Survey (n=556, fielded November through December 2025 across North America, Western Europe, and Asia/Pacific, organizations with $50 million or more in enterprisewide revenue) and the 2025 Gartner Cybersecurity Innovations in AI Risk Management and Use Survey (n=302, fielded March 21 through May 9, 2025, organizations with $250 million or more in fiscal 2024 revenue). Gartner notes that neither survey represents global findings or the market as a whole.

CAGR, growth multiples, market share percentages, year-over-year growth rates, incremental spending, net-new dollar allocation, and combined adoption rates computed by Software Strategies Blog from Gartner’s published segment data. Segment values are independently rounded by Gartner and do not always sum to the stated totals. All charts are original visualizations created by Software Strategies Blog.

This post is my personal reflection on Gartner’s AI-amplified security research from an industry analyst perspective. It does not represent my employer.

Gartner’s $248.9B security forecast makes securing AI the only segment accelerating through 2030

Gartner 2Q26 forecast, securing AI turns Other Security Software into the only accelerating segment, 16.3% to 20.1% by 2030

Gartner published its 2Q26 information security forecast on June 25. Worldwide spending reaches $248.9 billion in 2026, up 12.7% in constant currency, and hits $372.6 billion by 2030. The total is not the story. For the first time, Gartner is counting what enterprises spend to secure AI itself. Securing AI flips the only accelerating growth curve in Gartner’s forecast. It captures more new dollars than any other category. By 2029 it is the largest line item in enterprise security.

I’ve tracked this forecast through every quarterly update, and the 2026 projection keeps climbing. In March, I had it at $244.2 billion. The 1Q26 update raised it to $246.2 billion. Now it stands at $248.9 billion. Two upward revisions in one quarter. The second one changes what the forecast measures, not just what it totals.

Where securing AI landed in Gartner’s forecast

Gartner folded securing AI spending into its Other Security Software segment, which now grows from $15.6 billion in 2025 to $37.6 billion by 2030. One accounting decision reshaped the entire forecast.

Start with the growth curve. The 1Q26 version of this segment decelerated from 7.3% growth in 2026 down to 3.6% by 2030. With securing AI counted, the same segment accelerates from 16.3% to 20.1% across the same window. I ran all 41 categories in Gartner’s detailed forecast file. This is the only one whose annual growth rate increases every single year through 2030.

Then the size ranking flips. Endpoint protection platforms hold the top category spot through 2028 at $27.3 billion. In 2029, the securing AI segment passes them, $31.2 billion versus $30.1 billion. By 2030, the gap will widen to $37.6 billion against $33.0 billion. The largest line item in enterprise security will be one that Gartner’s 1Q26 forecast had growing at 5.1% a year. The 2Q26 forecast has the same segment compounding at 18.5%.

Gartner 2Q26 forecast, securing AI segment passes endpoint protection in 2029 at $31.2B vs $30.1B, reaching $37.6B by 2030

The 10 fastest-growing categories through 2030

The table ranks the 41 detailed categories underneath Gartner’s 11 headline segments by 2025 to 2030 CAGR in constant currency. Market sizes are in current U.S. dollars.

# Category (Parent Segment) 2025 ($B) 2030 ($B) CAGR New $ ($B)
1 Cloud Security Posture Management $4.7B $16.1B 27.6% $+11.5B
2 Cloud Access Security Brokers $2.2B $6.6B 24.3% $+4.4B
3 Cloud Workload Protection Platforms $5.9B $15.7B 21.0% $+9.8B
4 Zero Trust Network Access $2.4B $6.4B 20.9% $+4.0B
5 Threat Intelligence $2.5B $6.1B 19.0% $+3.6B
6 Consent and Preference Management $0.8B $2.0B 18.6% $+1.2B
7 Other Security Software (incl. securing AI) $15.6B $37.6B 18.5% $+21.9B
8 Network Detection and Response $2.2B $4.1B 12.4% $+1.9B
9 Subject Rights Request Automation $1.3B $2.3B 12.3% $+1.1B
10 Vulnerability Assessment $3.5B $6.4B 12.0% $+2.8B
Total information security market $218.2B $372.6B 10.7% $154.4B

Source: Gartner, Forecast: Information Security, Worldwide, 2024–2030, 2Q26 (G00855892, June 25, 2026). CAGR is computed from constant-currency values. Dollar figures in current U.S. dollars.

Gartner 2Q26 forecast, top 10 fastest growing security categories, CSPM leads at 27.6% CAGR, securing AI at 18.5%

Seven categories compound at 18.5% or better. The whole market runs at 10.7%. Then the ranking falls off a cliff to 12.4%. Cloud security posture management leads everything at 27.6%, growing from $4.7 billion to $16.1 billion. The three cloud security categories together triple to $38.4 billion by 2030, extending the run I flagged when cloud security led the 4Q25 update at 28.8%. Zero trust network access grows 2.65x to $6.4 billion while the category it replaces, network access control, falls 61% to $382 million. That is a migration, not a decline. NAC dollars are showing up in ZTNA line items instead.

I update this Top 10 ranking every quarter as Gartner releases new forecast data. Get the next one in your inbox.

Where the next $154 billion lands

The market adds $154.4 billion in new annual spending between 2025 and 2030. Six categories capture just under half of it. The securing AI segment takes $21.9 billion, more than any other line. Endpoint protection adds $14.6 billion. CSPM adds $11.5 billion. Firewall equipment, the legacy line everyone keeps writing off, adds $9.9 billion, the fourth most in the entire forecast. The other 35 categories fight over what remains.

Gartner 2Q26 forecast, securing AI captures $21.9B of $154.4B in new security spending through 2030, most of any category

The bottom of the table tells the same story from the other direction. Consumer security software crawls at 3.5%. User authentication grows 3.1% a year, the slowest line in identity, while IDPS shrinks 8.3% and NAC contracts 17.7% annually. The standalone products that anchored enterprise security budgets a decade ago are being folded into the platforms that grew up around them, and the consolidation story vendors have pitched for years is now visible in Gartner’s own numbers.

In my 1Q26 breakdown of the Top 10 fastest growers, the securing AI segment did not exist as a distinct growth driver. One quarter later, it leads every category in new dollars. That is how fast the forecast structure moved.

What these numbers add up to

Gartner now expects more than half of the overall security market to include AI by 2030. This update prices the other side of that trade for the first time. In March, I wrote that enterprises were spending 17x more on AI tools than on securing AI itself. The catch-up spend now has its own line in the forecast, and it is the only number in the entire table that keeps accelerating.

Gartner raised its 2030 total outlook by $19.5 billion. The securing AI segment accounts for $20.3 billion of that revision. Every other segment combined has a net cut of roughly $780 million. The money is moving, and it is moving in one direction.

Gartner’s 3Q26 forecast update lands in the fall, and I’ll break down whether the securing AI acceleration holds or whether Gartner revises the trajectory once early enterprise adoption data comes in. That update will also be the first to reflect a full year of post-inclusion spending data.

Gartner forecasts agentic AI will overtake chatbot spending by 2027

 

Agentic AI spending grows 141% in 2026 to $201.9 billion. By 2027, it will overtake chatbot and assistant spending for the first time. Then chatbot spending starts declining. I’ve tracked Gartner’s AI forecasts through multiple iterations. This crossover changes where security risk concentrates for every security professional reading this.

The crossover is in the segment-level data tables of Gartner’s Forecast: AI Spending, Worldwide, 2024–2029, 4Q25. The headline number is well known: $2.53 trillion in 2026, $4.7 trillion by 2029 at 33% CAGR. The segment breakdowns are not. Eight markets. Nineteen sub-segments. The sub-segment data tells a different story than the top line.

This is Gartner’s first dedicated AI spending forecast, and I’ve been waiting for it. Gartner states that comparisons to previous AI estimates are not meaningful because the scope widened, adding AI cybersecurity, agentic AI as a separate segment from chatbots, AI data technology, and expanded infrastructure coverage. Gartner writes, “This is the first iteration of the forecast on AI spending that Gartner has published. Gartner has significantly expanded and modified its AI forecast coverage. Spending comparisons to previous iterations are therefore not meaningful as the scope has widened. This includes both coverage of new markets and broadened definitions of the types of AI spending that are reflected in some market segments.”

Forrester’s Predictions 2026: Cybersecurity and Risk arrives at the same warning from a different angle: an agentic AI deployment will cause a publicly disclosed breach in 2026, leading to employee dismissals. Two firms. Same conclusion. The spending data explains why.

CAPTION: Total worldwide AI spending, 2024–2029. $1.14T to $4.71T. 33% CAGR. Growth decelerates from 54% (2025) to 16% (2029) as the base expands. Source: Gartner Forecast: AI Spending, 4Q25 (December 2025).

The full market breakdown

AI infrastructure dominates at $1.37 trillion, 54% of the total. AI software follows at $452.5 billion, growing 60% year-over-year. AI services add $588.6 billion. AI cybersecurity and AI data are the outliers: growing at 74% and 155% CAGR, respectively, rates that dwarf everything else in the forecast.

Source: Gartner Forecast: AI Spending, Worldwide, 2024–2029, 4Q25 (December 19, 2025). All figures in U.S. dollars. CAGR = 2024–2029. Gartner press release: https://www.gartner.com/en/newsroom/press-releases/2026-1-15-gartner-says-worldwide-ai-spending-will-total-2-point-5-trillion-dollars-in-2026

Infrastructure takes 54% of every AI dollar

AI-optimized servers alone account for $421.6 billion in 2026, growing to $699.7 billion by 2029. AI processing semiconductors add $289.4 billion. AI-optimized IaaS hits $38.3 billion at 71% CAGR, the fastest-growing infrastructure sub-segment. AI network fabric, a new category in this forecast, reaches $28.7 billion.

Infrastructure’s share drops from 54% to 48% by 2029 as software and services scale faster. The capital-intensive build-out phase is not over.

The agentic crossover nobody is planning for

Gartner now splits AI software into chatbots/assistants and agentic AI. The spending lines cross in 2027.

CAPTION: Agentic AI spending overtakes chatbot/assistant spending by 2027. Chatbots peak at $264.7B then decline. Agentic AI grows at 119% CAGR to $752.7B by 2029. Source: Gartner Forecast: AI Spending, 4Q25 (December 2025). AI Software segment, Table 1-2.

Source: Gartner Forecast: AI Spending, 4Q25 (December 2025). CAGR = 2024–2029.

Chatbots talk to people. Agents act on behalf of people. They access databases, execute transactions, chain multi-step workflows without human approval at each step. The attack surface has moved well beyond conversation windows. Agents are autonomous decision engines with production access.

Gartner’s Top Trends in Cybersecurity for 2026 lists agentic AI oversight as the number-one trend. Forrester’s Predictions 2026: Cybersecurity and Risk goes further: an agentic AI deployment will cause a public breach this year, and employees will lose their jobs for it. Forrester senior analyst Paddy Harrington calls it a “cascade of failures,” not a single point of error. Two analyst firms. Different methodologies. Same conclusion. Security strategies built for chatbot-era risk have a shelf life measured in quarters, not years.

AI cybersecurity is two markets, not one

Gartner created a dedicated AI cybersecurity market for the first time in this forecast. It nearly doubles in 2026. But the category name hides a structural split that matters more than the growth rate.

Source: Gartner Forecast: AI Spending, 4Q25 (December 2025). CAGR = 2024–2029.

Two sub-segments. Two very different problems.

AI-amplified security ($48.5 billion, 94.5% of the market) is what most enterprises mean when they say “AI cybersecurity.” This is AI working for your security team. Machine learning models that analyze network traffic patterns and flag anomalies faster than a human analyst can. Natural language processing that reads threat intelligence feeds and correlates indicators of compromise across millions of data points in seconds. Automated triage systems that prioritize which of the 11,000 daily alerts actually need a human response. AI-powered endpoint detection that identifies malware variants that signature-based tools miss. Behavioral analytics that learn what normal looks like for each user and flag deviations. Security orchestration platforms that automate incident response playbooks, reducing mean time to containment from hours to minutes.

This is the category where enterprises are spending aggressively. And for good reason. The math on analyst workloads demands it. Security operations centers are drowning in alerts, facing a persistent talent shortage, and defending attack surfaces that expand every quarter. AI-amplified tools address all three.

Securing AI ($2.8 billion, 5.5% of the market) is the other problem. AI-amplified security puts AI to work defending the enterprise. Securing AI reverses the relationship entirely — defending the AI itself. Protecting the models, the training data, the inference pipelines, the agent workflows, and the decision outputs that enterprises are deploying at $2.53 trillion in 2026. Prompt injection defenses. Model access controls. Training data poisoning detection. Output validation. Agent permission boundaries. Audit trails for autonomous decisions.

The distinction matters because they protect different things. AI-amplified security protects your enterprise using AI. Securing AI protects the AI itself. One is a tool. The other is the thing that needs protecting. Enterprises are investing 17 times more in the tool than in protecting the thing the tool runs on.

Shadow AI is not just employees using ChatGPT

Gartner names the mechanism driving AI software growth: vendor push. Software providers are integrating GenAI and agentic AI into existing product lines. AI software grows from $143 billion in 2024 to $981 billion by 2029 at 47% CAGR.

For CISOs, vendor push changes the equation. AI capabilities are being added to tools already in production. Often without explicit procurement decisions. The AI features embedded in your existing ERP, CRM, and developer platforms may already exceed what your security team has inventoried. Shadow AI is vendors activating AI inside products you already own.

The smallest market with the biggest growth rate

AI data technology: $134 million in 2024. $3.1 billion in 2026. $14.6 billion by 2029. The 155% CAGR is the highest in the forecast. The 277% year-over-year growth in 2026 is the steepest single-year jump of any segment.

Synthetic data generation is the standout sub-segment, going from $41 million to $6.8 billion by 2029. Gartner is direct: enterprises need AI-ready data with proper labeling, quality checks, and compliance. For organizations running AI projects on ungoverned data, the readiness gap compounds every quarter.

CAPTION: AI spending markets ranked by five-year CAGR. AI Data (155%) and AI Cybersecurity (74%) lead. AI Infrastructure is the largest by absolute dollars. Source: Gartner Forecast: AI Spending, 4Q25 (December 2025).

Indirect services are the governance blind spot

Indirect AI services, where AI is a supporting component in a larger project, grow from $78.4 billion in 2024 to $255.9 billion in 2026 at 50% CAGR. Direct AI services hit $332.8 billion. By 2028, indirect overtakes direct.

Indirect AI means capabilities embedded in consulting and implementation projects that procurement does not classify as AI. If you cannot see it in your AI inventory, you cannot govern it.

Servers are a bigger market than AI software

AI-optimized servers alone hit $421.6 billion in 2026, just below the entire AI software market at $452.5 billion. By 2029, servers reach $699.7 billion. Cloud providers are building capacity for AI workloads that have not materialized at scale. The infrastructure is ahead of the applications.

The enterprise agentic stack is showing up in spending data

Gartner’s DSML segment includes a dedicated agent builder platforms sub-segment at $5.0 billion in 2026, reaching $13.7 billion by 2029. AI observability and governance adds $1.3 billion, growing to $4.0 billion. The xOps sub-segment (MLOps, DataOps, ModelOps) is the largest at $15.0 billion.

Together, these form the tooling layer for building, monitoring, and governing agents in production. The enterprise agentic stack is materializing in the spending data. Most organizations have not formalized it in their architecture.

The numbers that belong in your next board deck

If you take one thing from this forecast into a budget meeting, take this table. I built it from the raw spreadsheet data. Six years of AI deployment spending next to AI security spending. The bottom row is the one that gets the questions.

Source: Gartner Forecast: AI Spending, 4Q25 (December 2025). All percentages derived from Gartner’s published data tables (Tables 1-1 and 1-2).

The ratio improves over time. Securing AI goes from 0.07% in 2024 to 0.25% by 2029. But watch the absolute numbers. In 2029, enterprises will spend $4.71 trillion deploying AI and $11.6 billion securing it. The percentage gets better. The dollar gap gets wider. Every year, the market grows its way into a larger exposure.

Where I think this lands

Three things worth tracking from the segment data:

The agentic crossover. Agentic AI overtakes chatbot spending in 2027. The enterprise risk profile shifts from conversational data leakage to autonomous decision-making at scale. CISOs who build agentic governance frameworks in 2026 position themselves before the inflection. The spending curve says the window is narrowing.

The securing-AI gap. $2.8 billion to protect AI systems in a year when $2.53 trillion deploys them. Enterprises are enthusiastic about using AI for defense. The investment in defending AI itself has not caught up.

Data readiness is the bottleneck. The 277% growth in AI data spending confirms that AI without governed data delivers diminished returns. Data classification investments directly enable or constrain AI ROI.

If your security budget is growing at 12% and AI deployment inside your enterprise is growing at 44%, the gap compounds every quarter. You cannot close it by holding steady. The organizations getting this right treat AI security as a proportion of AI deployment, not a fixed line item.

Sources

Gartner, Forecast: AI Spending, Worldwide, 2024–2029, 4Q25, December 19, 2025, ID G00843179.

Gartner press release (January 15, 2026): https://www.gartner.com/en/newsroom/press-releases/2026-1-15-gartner-says-worldwide-ai-spending-will-total-2-point-5-trillion-dollars-in-2026

Gartner, Top Trends in Cybersecurity for 2026 (February 5, 2026): https://www.gartner.com/en/newsroom/press-releases/2026-02-05-gartner-identifies-the-top-cybersecurity-trends-for-2026

Gartner, IT Spending Forecast 1Q26 (February 3, 2026): https://www.gartner.com/en/newsroom/press-releases/2026-02-03-gartner-forecasts-worldwide-it-spending-to-grow-10-point-8-percent-in-2026-totaling-6-point-15-trillion-dollars

Forrester, Predictions 2026: Cybersecurity and Risk (October 2025): https://www.forrester.com/blogs/predictions-2026-cybersecurity-and-risk/

All dollar figures in U.S. dollars. Growth rates and CAGR derived from Gartner’s published data tables (Tables 1-1 and 1-2).

Forrester’s top ten trends defining identity and access management in 2024

Stolen identity and privileged access credentials now account for 61% of all data breaches. This figure continues to increase as nation-state attackers, cybercrime groups, and rogue attackers integrate AI into their attack tradecraft.

Adversarial AI is taking aim at identities

 80% or more of breach attempts aim first at identities and the systems that manage them. CrowdStrike’s 2024 Global Threat Report found that identity-based and social engineering attacks are reaching a new level of intensity. CrowdStrike found that attackers are using AI to launch advanced phishing attacks to impersonate legitimate users and infiltrate secure accounts. Attackers have long sought account credentials, but in 2023, their goals centered on authentication tools and systems, including API keys and OTPs.

“What we’re seeing is that the threat actors have really been focused on identity, taking a legitimate identity. logging in as a legitimate user. And then laying low, staying under the radar by living off the land by using legitimate tools,” Adam Meyers, senior vice president counter adversary operations at CrowdStrike, told VentureBeat in an interview early this year. Two of the most infamous Russian nation-state attackers, Fancy Bear and Cozy Bear, led these efforts, with the former exploiting a Microsoft Outlook vulnerability (CVE-2023-23397) for unauthorized server access.

Top ten trends defining identity and access management (IAM) in 2024

Forrester’s recent report, The Top Trends Shaping Identity And Access Management In 2024, provides an insightful view into the future of Identity and Access Management (IAM) and Privileged Identity Management (PIM). The report predicts that threat detection and remediation will improve with the help of A.I. Forrester also predicts that FIDO passkey authentication will go mainstream. In contrast, biometric authentication will slow down due to concerns regarding deepfakes.

Leading IAM providers include AWS Identity and Access Management, CrowdStrike, Delinea, Cradlepoint, ForgeRock, Ivanti, Google Cloud Identity, IBM Cloud Identity, Microsoft Azure Active Directory, Palo Alto Networks, and Zscaler.

Here is a summary of the top ten trends Forrester believes will shape IAM in 2024:

Trend 1: AI Will Improve Identity-Based Threat Detection and Remediation. Generative AI (genAI) is helping to redefine the future of IAM by improving outlier behavior analysis, increasing alerts’ accuracy, and streamlining administrative tasks while guarding against new threats.

98% of security professionals believe AI and machine learning (ML) will be beneficial in fighting identity-based breaches and see it as a pivotal technology in unifying their many identity frameworks. The majority, 63%, predict AI’s leading use case will be greater accuracy in identifying outlier behavior. 56% believe AI will help improve the accuracy of alerts, and 52% believe AI will help streamline administrative tasks.

Forrester asserts that AI will help short-staffed security teams triage alerts and automate time-consuming, mundane aspects of their jobs. Forrester also envisions genAI being used to query, “Which five applications are the riskiest from an identity entitlement perspective?” CrowdStrike announced at RSAC 2024 that Charlotte AI, CrowdStrike’s Generative AI security analyst, can automatically correlate all related contexts into a single incident and generate an LLM-powered incident summary for security analysts.

Trend 2: IAM Platforms Face Increased Scrutiny Of Their Underlying Security. High-profile breaches that began with impersonation leading to identity theft, including MGM and Okta, reflect how social engineering can still bypass IAM safeguards. CISOs are pushing back on their IAM vendors to improve operational processes and security practices and prioritize security for cloud-based SaaS applications and multi-cloud configurations. Forrester writes that their clients running IAM systems expect their vendors to comply with standards like SOC 2, FedRAMP, ISO 27002, and PCI. CISOs and security teams are also asking to vet a vendor’s workforce, including both employees and contractors and understand how the vendor communicates about and addresses security issues.

Forrester’s advice to security and risk management professionals is to “Demand multifactor authentication for all workforce business and admin users, without exception. Prioritize IAM vendors that embrace secure-by-design and secure-by-default principles and value continuous two-way customer engagement to improve their overall cybersecurity posture.

Trend 3: IAM And Non-IAM Vendors Respond To Identity-Centric Threats. More CISOs and their security teams are taking a zero trust mindset to breaches. They see them as inevitable, and as part of their zero trust frameworks, they’re looking to shut down lateral movement after an intrusion. Forrester observes that “both IAM vendors and non-IAM cybersecurity vendors keep making advances in identity threat detection and response (ITDR). As a result of organic development and acquisitions, ITDR capabilities are being incorporated in platforms from privileged identity management (PIM) vendors like ARCON, BeyondTrust, CyberArk, and Delinea, as well as XDR vendors, such as Cisco, CrowdStrike, Proofpoint, and SentinelOne.”

Trend 4: FIDO Passkey Authentication Goes Mainstream For Workforce And B2C Uses. Forrester notes that a large number of customer-facing sites, including H&R Block, PayPal, and Verizon, are moving to passwordless authentication. At the same time, smaller financial institutions like coinbase.com offer optional fast identity online (FIDO) Authentication and FIDO passkey-based authentication. The research firm expects 30% of B2C websites and apps to offer FIDO passkeys by the end of 2024.

Trend 5: Biometric Adoption Slows Due To Concerns Around Deepfakes. Despite biometric authentication being a security standard on smartphones, CISOs and consumers alike are becoming more concerned about deepfakes. Designing liveness detection and other advanced features for facial and fingerprint recognition systems reduces the threat of spoofing generated by deepfake technology.

As multiple breach attempts have proven, voice biometrics are more susceptible to attack. Forrester notes that in response, the FTC set a Voice Cloning Challenge to “encourage the development of multidisciplinary solutions—from products to procedures—aimed at protecting consumers from artificial intelligence-enabled voice cloning harms, such as fraud and the broader misuse of biometric data and creative content.” Vendors will add additional deepfake detection to their solutions in 2024, resulting in a rebound in biometrics adoption in 2025.

Trend 6: IMG And PIM Vendors Expand Coverage Of Cloud Administrator Identities. Getting multicloud and hybrid cloud security right is getting more challenging and complex to achieve at scale due to configuration complexity. Forrester notes that “zero trust in the cloud starts with understanding the data access entitlements of identities like cloud infrastructure administrators, SaaS administrators, and business users.” Security and risk management professionals need to review cloud administrators’ entitlements that grant access to sensitive data assets and, when necessary, cancel them. Forrester writes, “While tools offer detection and remediation automation, they are no substitute for documented and consistent identity governance processes.”

Trend 7: Government-Issued Digital Identities Continue To Spread. Forrester believes acceptance of government-issued decentralized digital identities (DDIDs) beyond government use cases will grow in 2024. Mobile digital identities, including driver’s licenses, are now available in the US states of Arizona, California, Florida, and Iowa. Jurisdictions that have or will soon issue mobile driver’s licenses include the European Union (based on the eIDAS 2.0 approved set of standards), Estonia, Hungary, and Sweden. Nigeria and the Philippines have digital identities active today. .

Trend 8: B2B IAM Becomes A Differentiating Feature. Security teams and CISOs running them who are operating without an extended IAM ecosystem for partners like contractors, suppliers, and resellers face more severe security risks. B2B IAM involves managing joiner, mover, and leaver (JML) processes differently than internal employees. Forrester predicts that in 2024, IAM vendors will enhance platforms with features like simplified federation onboarding, verifiable credentials for ID verification, and improved access review processes for the extended enterprise.

Trend 9: Commercial and homegrown IAM Solutions Face Growing Demand For Upgrades. Maintaining on-premises IAM systems is becoming more costly and inefficient, making it more attractive to move to a cloud-based platform. Forrester is finding that the brittle, less secure nature of on-premise legacy systems also makes them more difficult to upgrade. Demand is so high for replacing legacy systems that a recent Forrester survey found that the intention to replace homegrown solutions jumped from 4% in 2022 to 18% in 2023.

Trend 10: The Fine-Grained Authorization Market Heats Up. As digital platforms and business app creation continue to proliferate, the need for dynamic and fine-grained access controls is extending beyond security. Forrester says that the IAM market is moving toward centralized and external authorization patterns because of B2B2E and B2B2C relationships and the possibility that genAI could make it easier to create and manage authorization policies.