Skip to content

Posts tagged ‘ransomware’

15 fastest-growing security categories in Gartner’s 3Q25 Information Security Forecast

15 fastest-growing security categories in Gartner's 3Q25 Information Security Forecast

Cloud Security Posture Management is growing at a 31.23% CAGR. Zero Trust Network Access at 23.25%. Threat Intelligence at 22.17%. The overall security market? Just 10.55%. Fifteen categories are outpacing the market by two to three times, collectively capturing $106 billion in new spending by 2029. Enterprise security budgets aren’t just expanding. They’re being redirected.

And the driver? Brutally simple.

Gartner estimates 99% of cloud security failures through 2025 will be the customer’s fault, primarily due to misconfigurations. Organizations are responding by investing aggressively in technologies that automate what humans simply can’t manage manually across hundreds of cloud accounts, thousands of APIs, and millions of potential attack vectors.

What these growth rates say about Gartner’s view of the market 

These fifteen categories represent $106.4 billion in new spending by 2029, growing from today’s baseline. What do they have in common? Three characteristics that explain why enterprises are pouring money into them:

  • Automation at Scale. Every high-growth category automates processes that break when done manually, whether it’s scanning cloud configurations, managing consent across jurisdictions, or detecting behavioral anomalies in network traffic. There’s no other way to keep pace.
  • Proactive vs. Reactive. These technologies prevent problems rather than clean up after them. CSPM catches misconfigurations before breaches. ZTNA eliminates the attack surface that VPNs create. Tokenization protects data even if systems are compromised. Security teams are finally getting ahead of the threat curve instead of playing catch-up.
  • Measurable ROI. IBM’s 2025 Cost of a Data Breach Report shows organizations using AI and automation extensively save $1.9 million per breach and reduce breach lifecycle by 80 days. With U.S. breach costs hitting $10.22 million, these investments pay for themselves with a single prevented incident.

15 fastest-growing security categories in Gartner's 3Q25 Information Security Forecast

The 15 categories reshaping security architecture

1. Cloud Security Posture Management (CSPM) | 31.23% CAGR | $2.5B → $13.0B

CSPM tools continuously scan infrastructure across AWS, Azure, and Google Cloud. With 82% of misconfigurations caused by human error and organizations managing 100+ cloud accounts, CSPM automates what’s mathematically impossible to do manually. The market will reach $15.6 billion by 2032.

2. Cloud Access Security Brokers (CASB) | 25.82% CAGR | $1.5B → $5.8B

Here’s a reality check. Enterprises average 112 SaaS applications, but shadow IT, or unauthorized apps, accounts for 42% of all applications. IT remains unaware of one-third of the apps on its networks. The damage? 65% of shadow IT companies suffer data loss, and 52% experience breaches. CASBs transform this chaos into visibility and control.

3. Zero Trust Network Access (ZTNA) | 23.25% CAGR | $1.6B → $5.6B

ZTNA kills the VPN model. Instead of network access, it provides application-specific connections verified for every request. Gartner predicts 70% of new remote access deployments will use ZTNA by 2025. With 65% of companies planning to replace VPNs, this shift represents a wholesale rethinking of secure access. The perimeter-based model is dying. Good riddance.

4. Cloud Workload Protection Platforms (CWPP) | 22.78% CAGR | $3.9B → $13.5B

CWPP platforms secure everything from traditional VMs to containers that exist for milliseconds. Legacy endpoint security can’t protect ephemeral containers or serverless functions—it wasn’t designed for workloads that appear and disappear in seconds. The shift to microservices demands purpose-built security.

5. Consent and Preference Management | 22.39% CAGR | $0.5B → $1.7B

GDPR fines reached €5.88 billion by January 2025, according to the DLA Piper GDPR Fines and Data Breach Survey. California’s CCPA penalties continue climbing; the California Privacy Protection Agency fined Todd Snyder $345,178 for inadequate opt-out and privacy request processes. Manual handling can’t meet regulatory deadlines. Automation prevents massive fines.

6. Threat Intelligence | 22.17% CAGR | $1.8B → $5.8B

IBM data shows threat intelligence reduces detection and escalation costs by $1.63 million while cutting incidents by 30%. Modern platforms aggregate data about bad actors and vulnerabilities, transforming raw threat data into automated responses across security stacks. The days of threat feeds sitting in dashboards, unused, are over.

7. Subject Rights Request Automation | 16.53% CAGR | $0.8B → $2.1B

When users demand “delete my data,” these platforms automate the process across all systems. Manual handling doesn’t scale, not when you’re managing requests across multiple jurisdictions with different requirements and tight deadlines.

8. Tokenization | 14.26% CAGR | $1.0B → $2.2B

Tokenization replaces sensitive data with meaningless tokens that can’t be mathematically reversed. Why the urgency now? NIST standardized quantum-resistant algorithms, including ML-KEM (formerly CRYSTALS-Kyber), in August 2024. Organizations are preparing for quantum threats expected within five to ten years.

9. Network Detection and Response (NDR) | 14.05% CAGR | $1.6B → $3.5B

NDR platforms use AI to establish behavioral baselines and detect anomalies signaling compromise. Here’s the mindset shift: rather than hoping to prevent all attacks, innovative organizations invest in rapid detection that minimizes damage when sophisticated attackers inevitably get through. Prevention isn’t enough anymore.

10. Vulnerability Assessment | 13.98% CAGR | $2.6B → $5.7B

Cloud infrastructure changes constantly. Quarterly scans are obsolete before they finish. Modern platforms provide continuous scanning in CI/CD pipelines, prioritizing based on real-world exploit data. DevOps teams deploying daily need vulnerability detection that keeps pace. Anything less is theater.

11. Endpoint Protection Platform (EPP) | 13.61% CAGR | $13.5B → $29.1B

The largest category doubles to $29.1 billion as ransomware attacks surge. According to Cyble analysis cited by TechTarget, U.S. ransomware attacks increased by 149% year-over-year in the first five weeks of 2025. Manufacturing led targets with 638 attacks in 2023, per Statista data compiled by Fortinet. Next-gen EPP uses behavioral analytics to stop ransomware before encryption begins—catching what traditional antivirus misses.

12. Secure Web Gateway (SWG) | 13.26% CAGR | $3.3B → $7.0B

Malicious sites appear and disappear in hours. Cloud-delivered SWGs update threat intelligence in real-time, protecting remote workers wherever they connect. Integration with ZTNA creates comprehensive security that follows users across devices and locations. The old perimeter? It no longer exists.

13. Web Application Firewalls (WAF) | 11.93% CAGR | $2.0B → $3.8B

Organizations expose hundreds of APIs, each a potential attack vector. Traditional network firewalls can’t inspect application-layer attacks. Modern WAFs use machine learning to distinguish legitimate users from attackers without blocking customers. Getting that balance right is harder than it sounds.

14. Encryption | 11.90% CAGR | $1.0B → $2.0B

NIST’s standardization of quantum-resistant algorithms signals urgency. Attackers already practice “harvest now, decrypt later”—collecting encrypted data for future quantum decryption. Organizations must transition to post-quantum cryptography now, as full integration takes years. This isn’t theoretical risk anymore.

15. Security Information and Event Management (SIEM) | 11.74% CAGR | $5.8B → $11.3B

AI transforms SIEM from reactive to proactive. Organizations using AI-powered automation save $1.9 million per breach, according to IBM’s newsroom. Machine learning models identify attack patterns and detect zero-day threats before signatures exist, turning security operations into a competitive advantage.

The Investment Thesis behind the numbers

These growth rates reflect three converging realities:

  • Cloud Complexity Is Exponential. With 79% of organizations using multiple cloud providers and managing hundreds of accounts, manual security is mathematically impossible. The 31.23% CAGR for CSPM isn’t optimism, it’s survival.
  • AI Changes Everything. Shadow AI breaches cost $4.63 million, $670,000 more than standard incidents. But AI also powers the defense, with automated security tools reducing breach lifecycles by 80 days. The same technology that creates vulnerabilities offers the best defense.
  • Compliance Costs Are Skyrocketing. Between GDPR, CCPA, and emerging regulations, manual compliance is a liability that grows daily. Automation platforms turn regulatory requirements into competitive advantages.

The Bottom Line

The organizations winning this race aren’t those with the most significant security budgets; they’re those investing in the right categories at the right time. These fifteen segments aren’t just growing fast; they’re defining what modern security architecture looks like.

The message from Gartner’s data is unambiguous: security spending is shifting from reactive to proactive, from manual to automated, from perimeter-based to zero-trust. Organizations still relying on legacy approaches aren’t just falling behind; they’re accepting risks that the market has already priced as unacceptable.

Source: Gartner Information Security Forecast 3Q25 Update (Document G00839334), showing overall market growth from $215.8B (2025) to $322.2B (2029) at 10.55% CAGR

Deloitte shares latest research into adversarial AI, ransomware in new report

Over the past year, 66% of organizations experienced at least one ransomware attack, with many suffering repeated breaches. According to Deloitte’s Annual Cyber Threat Trends report, ransomware, identity-based attacks, and sophisticated attack methods like zero-day exploits and AI-driven cyber espionage dominate a rapidly changing threat landscape.

Ransomware attackers specialize in making chaos pay

Attackers are using ransomware as a smash-and-grab strategy, often to finance other illegal operations. Cybercrime gangs, including those that are state-funded, rely on ransomware as a primary source of revenue as well.

Ransomware attackers aim to create widespread chaos across supply chains, amplifying the impact of their attacks. For example, United Healthcare paid a $22 million ransom in Bitcoin, demonstrating how greater disruption often leads to higher payouts.

“Sophisticated ransomware operators are increasingly using zero-day exploits as their initial access vector, with 36 percent of victims ransomed in this way. Valid credential compromise was the second most common entry point for ransomware attacks,” says Deloitte in the report.

“Phishing, remote attacks on public-facing infrastructure, and unauthorized remote desktop connections continue to be the primary sources of infiltration for ransomware,” writes Paul Furtado, Gartner vice president analyst, in a recent research report, How to Prepare for Ransomware Attacks.

Furtado notes that “bad actors are mining exfiltrated data to identify other potential sources of revenue,” further increasing the urgency to harden cyberdefenses against ransomware attacks. The following is a typical ransomware attack pattern as defined in the Gartner report.

Deloitte shares latest research into adversarial AI, ransomware in new report

Source: Gartner, How to Prepare for Ransomware Attacks, 16 April 2024

CrowdStrike’s threat intelligence teams regularly monitor every known ransomware variant. “RaaS kits are easy to find on the dark web, where they are advertised in the same way that goods are advertised on the legitimate web,” writes Kurt Baker in a blog post explaining RaaS. The post continues, “a RaaS kit may include 24/7 support, bundled offers, user reviews, forums, and other features identical to those offered by legitimate SaaS providers.”

The 2024 Annual Threat Assessment of the U.S. Intelligence Community found that “transnational organized criminals involved in ransomware operations are improving their attacks, extorting funds, disrupting critical services, and exposing sensitive data. Important U.S. services and critical infrastructure such as health care, schools, and manufacturing continue to experience ransomware attacks.”

Adversarial AI’s growing tradecraft

Deloitte’s research uncovered the growing use of adversarial AI for cyber espionage, finding it’s driving new forms of tradecraft in influence operations, social engineering, underground services, and collaboration.

Adversarial AI’s goal is to deliberately mislead AI and machine learning (ML) systems so they are ineffective for the use cases they’re being designed for. Adversarial AI refers to “the use of artificial intelligence techniques to manipulate or deceive AI systems. It’s like a cunning chess player who exploits the vulnerabilities of their opponent. These intelligent adversaries can bypass traditional cyber defense systems, using sophisticated algorithms and techniques to evade detection and launch targeted attacks.”

Deloitte shares latest research into adversarial AI, ransomware in new report

source: Deloitte Annual Cyber Threat Trends report

Influence operations are the most active threat vector of the three Deloitte is tracking. AI image deception and deepfake accuracy are accelerating faster than many existing detection technologies can keep up with.

Telesign’s 2024 Trust Index found just how wide the trust gap is becoming due to deep fakes and broader influence operations. 87% of Americans hold businesses accountable for digital privacy, yet only 34% trust them to use AI effectively to protect against fraud. Deepfakes and misinformation are driving a wedge of distrust between companies, the customers they serve, and citizens participating in elections this year.

Deloitte found that social engineering-based attacks are becoming more challenging to identify and stop. Nation-states are weaponizing LLMs and using genAI to improve their ability to launch large-scale social engineering attacks aimed at harvesting privileged access credentials and gaining control of thousands of identities in an enterprise at once.

The rapid growth of Voice Cloning-as-a-Service (VCaaS) tools powered by AI, which is used for vishing attacks to clone voices for financial fraud and unauthorized access, continues to defy easy detection. Cybercriminals and nation-state adversaries are quick to invest in new technologies that yield tradecraft that existing cybersecurity systems can’t decipher, and deepfakes are among the most undetectable today.

Preventing a ransomware attack

Start with a zero-trust mindset. Any trust-based connections in a network are a liability—a ransomware attack waiting to happen. Furtado advises, “Build and execute on a zero-trust strategy that reduces the risk of attackers abusing implicit trust in environments to achieve lateral movement, employ available exploits, and gain privilege escalation to deploy ransomware.”

Furtado’s recommendations reflect a strong zero-trust mindset that seeks to eliminate lateral movement, enforce least privilege access, and monitor all network activity while hardening identity and access management (IAM) security. In short, he’s advising having as strong of a zero-trust framework as possible in place to withstand a ransomware attack.

One of the core concepts of zero trust is to assume an attack has already penetrated the network. Furtado’s key takeaways from his recent report on ransomware include the following:

  • Have a complete preincident prevention strategy that includes workspace and endpoint protection, data protection, immutable backup, asset management, end-user awareness training, and strong identity and access management.

  • Implement a reliable asset management process to identify what needs to be protected and who is responsible, paying particular attention to legacy systems.

  • Establish a risk-based vulnerability management process that includes threat intelligence (TI) to address unpatched systems.

  • Implement both macro and micro network segmentation to minimize the blast radius of ransomware attacks.

  • Build and execute a zero-trust strategy to reduce the risk of attackers abusing implicit trust in environments.

  • Implement compliance scanning, penetration testing, and breach attack simulation (BAS) tools.

  • Remove local administrative privileges on endpoints and limit access to sensitive applications, including email, to prevent account compromise.

  • Prevent access to the command prompt and block the execution of PowerShell scripts on all user endpoints.

  • Implement strong authentication for privileged users, such as database and infrastructure administrators and service accounts, and log and monitor their activity.