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Posts tagged ‘Gartner forecast’

Gartner’s $5.95 trillion AI forecast puts the chatbot era on a 2027 deadline

Spending on the chatbots and assistants embedded in enterprise software peaks at $272.6 billion in 2027 and then shrinks every year through 2030. Gartner buried that projection inside the 2Q26 update of its worldwide AI spending forecast, published July 24, and it matters more than the headline total. By 2030, embedded chatbot spending falls back to $205.8 billion, a hair above its 2025 starting point.

Embedded agenticAI takes the money instead, growing from $88.2 billion in 2025 to $1 trillion by 2030, an 11.4x expansion inside a single software category.

None of that slows the topline. Worldwide AI spending reaches $2.67 trillion in 2026, up 49.5% from 2025, on its way to $5.95 trillion by 2030. The figure Gartner published in May was $2.59 trillion for this year. Ninety days later, the client-facing number runs $74.8 billion higher, and the firm added $496.8 billion to its comparable 2025 through 2030 outlook in a single quarter.

Four tables below show where the money lands, which segments stall, and what Gartner changed its mind about between April and July.

Where $5.95 trillion lands

Infrastructure stays the biggest line through 2030 at $2.79 trillion, even as its share of total spending slides from 55% in 2025 to 46.9% at the end of the window. AI-optimized servers alone reach $981.7 billion by 2030, a 3.4x jump from 2025, and AI processing semiconductors add another $656.4 billion. O

One caution before quoting the total anywhere. Gartner’s note flags the forecast as a view across the whole AI value chain, so the chip and the server it ships inside both get counted. Read $5.95 trillion as the size of the AI economy, not as net end-user budgets.

Devices carry more of the infrastructure number than most readers expect. Business and consumer AI devices combine for $904.4 billion in 2030, and $647.4 billion of that is consumer hardware, the AI PCs and phones landing in shopping carts rather than data centers.

Growth flattens fast after next year. Total spending rises 49% in 2026 and 36% in 2027, then steps down to 21%, 18% and 15% through 2030, while infrastructure decelerates from 51% growth this year to 9% at the end of the forecast.

Of the $883.8 billion in net-new AI spending arriving in 2026, infrastructure absorbs $502.5 billion, or 57 cents of every new dollar. The shape of the curve says the buildout peaks now and software inherits the growth.

Farther down the board, AI cybersecurity at $220.9 billion and AI agents and assistants at $219.9 billion finish 2030 within $1 billion of each other. Gartner created the agents category only this quarter.

Agentic AI crosses $1 trillion inside enterprise software

Gartner rebuilt its segmentation this quarter, splitting cross-functional and consumer agents out of AI software and adding consumer agents to the forecast for the first time. The new structure exposes a replacement cycle the old rollup hid. Inside enterprise software, agentic AI overtakes chatbots in 2027, the same year chatbot spending tops out, and from that peak to 2030 the embedded chatbot line surrenders $66.8 billion.

Cross-functional agents, the ones that work across software from multiple vendors, start from a base of zero. Gartner books $347 million for cross-functional agentic AI in 2026 and $78.1 billion in 2030, a number it raised this quarter on the thesis that these agents begin cannibalizing traditional SaaS by decade’s end. The ceiling matters as much as the curve. Against $1.21 trillion in total 2030 AI software spending, $78.1 billion says the incumbents hold the decade, because data access, integration complexity and execution reliability hold the category back from serious SaaS competition until 2030, in Gartner’s read.

The buy-versus-build verdict is just as lopsided. Agent builder platforms, the tooling for constructing your own agents, reach only $12.6 billion by 2030, so embedded agentic AI outspends them nearly 80 to 1. The first production agent most companies run will ship inside software they already own. Gartner describes exactly that race, with vendors across software categories embedding agentic AI to defend their installed bases against cross-functional challengers.

Consumer agents barely register yet in dollar terms. Gartner carries $26.9 million for consumer agentic AI in 2026, then $17.7 billion in 2027 as paid consumer agents arrive at scale, building to $51.8 billion by 2030. Adding consumer agents and assistants lifted Gartner’s 2030 total by $133 billion. For how these agent numbers stack against other analyst estimates, see my roundup of agentic AI forecasts and market estimates, 2026.

AI security expands 8.5x and splits in two

AI cybersecurity grows from $25.9 billion in 2025 to $220.9 billion in 2030, an 8.5x expansion at a 53.5% compound rate. Spending in the category grew 140% in 2025, and Gartner models another 98% jump this year. AI cybersecurity and AI data were also the only two markets left completely untouched between the 1Q26 and 2Q26 forecasts, which makes security the steadiest conviction in the entire model. For the standalone security spending outlook, see my breakdown of Gartner’s 2Q26 information security forecast.

Two markets move at different speeds inside the category. AI-amplified security, meaning AI capability inside security tooling, carries the volume and reaches $204.5 billion by 2030. Securing AI, the discipline of protecting AI systems themselves, runs smaller and faster, from $1.5 billion in 2025 to $16.4 billion in 2030 at a 60.4% compound rate.

Set the security numbers against the agent forecast and an exposure gap opens. The 2030 outlook has enterprises running $1.08 trillion of embedded and cross-functional agentic software while spending $16.4 billion to secure AI systems, roughly $66 of agentic software for every $1 of securing-AI budget. AI observability and governance tooling adds just $3.9 billion more. A software wave that large riding on a security ratio that thin is the budget argument CISOs should be starting now.

The fastest growth goes to whatever cuts the bill

Rank every segment by compound growth and one pattern jumps out, because the fastest-growing lines are the ones that make AI cheaper. Synthetic data generation leads the entire forecast at a 142.5% compound rate, expanding 84x from $146 million in 2025 to $12.2 billion in 2030. AI-ready datasets, the licensed real-data alternative, peak at $583 million in 2029 and then decline, leaving synthetic data outselling licensed data 22 to 1 by 2030. Gartner is forecasting the substitution of purchased data itself.

Domain-specific language models tell the same cost story at larger scale. DSLMs and specialized models grow 210% in 2026 and compound at 84.5% through 2030, rising from 12.2% of all model spend to 24.3%. Cost pressure also explains the strangest revision in the update. Gartner cut $57.8 billion in cumulative dollars from its generative AI model forecast while raising the segment’s 2026 growth rate from 110% to 117%, which nets out to more deployments running on cheaper models and smaller checks. Arunasree Cheparthi, a senior principal research analyst at Gartner and one of the forecast’s authors, said in the firm’s July 20 platforms and models announcement that spending “is shifting toward providers who can demonstrate clear value.”

What Gartner changed in 90 days

Between the April forecast and this one, Gartner added $500.8 billion to AI infrastructure across the 2025 through 2030 window, the largest revision in the update, and did it while flagging memory-related price increases. The note calls infrastructure demand inelastic to that pricing pressure, because hyperscalers keep buying AI-optimized servers on the conviction that model capabilities improve through 2030.

Software took the other side of the trade. AI software gained $191.9 billion and application development platforms picked up $10.7 billion. Gartner lifted the 2026 app-dev growth rate from 28% to 39% as enterprises build custom AI applications and demand usage tracking to prove the spend. The cuts land on everything that resembles consulting or plumbing. AI services lost $80.7 billion across the window, with every single year revised down, and platforms for data science and machine learning lost $68.2 billion, including an 8% cut to 2027 alone.

The services cut hides a structural shift rather than a retreat. Gartner still sizes AI services at $1.25 trillion in 2030, but the growth belongs to indirect services, which compound at 34.5% and pass direct, consulting-led engagements in 2028. Direct AI services compound at 15.7%, less than half the indirect rate. Buyers are routing transformation budgets through software and cloud purchases instead of billable hours.

Three dates to plan against

2027 is the year chatbot spending tops out and agentic AI takes over inside enterprise software, which gives any vendor still selling assistant-branded features through the end of next year to ride what growth remains. By 2028, indirect services pass consulting-led engagements and infrastructure growth drops to 15%, so the buildout stops flattering everyone’s numbers. And 2030 arrives with $1.08 trillion of agentic software guarded by $16.4 billion of securing-AI spend. The first two dates decide where the money goes, and the third decides what happens when it arrives unprotected.

This post is my personal reflection on Gartner’s AI spending research from an industry analyst perspective. It does not represent my employer.

Source: Gartner, Forecast: AI Spending, Worldwide, 2025-2030, 2Q26, Kay Arnott, Jon Erensen, Amarendra, Adrian O’Connell, Arunasree Cheparthi, Naresh Singh, Peter Middleton, Hardeep Singh, Shailendra Upadhyay, Rishi Padhi, 24 July 2026, G00855896.

Gartner’s $246.2B Security Forecast shows 10 categories growing 2x to 3x the market

$30.6 billion in new security spending in a single year. Gartner's 1Q26 Information Security forecast projects $246.2 billion in 2026 spending across 41 categories. Cloud Security Posture Management leads at 33.4% growth, followed by Threat Intelligence at 27.3% and Cloud Access Security Brokers at 27.2%. Two legacy categories are declining. I analyzed the full dataset to rank the 10 fastest-growing categories by growth rate and what they mean for CISO budgets.

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Gartner’s $244.2B security forecast shows enterprises spend 17x more on AI tools than securing AI itself

Inside the $244.2 billion security market: agentic AI adoption outpaces defenses 8 to 1, cloud security grows at 28.8%, and enterprises spend 17x more on AI tools than on securing the AI itself

Gartner forecasts worldwide AI spending will reach $2.52 trillion in 2026, a 44% increase year-over-year. Worldwide IT spending will hit $6.15 trillion. Within that massive build-out, information security spending accelerates to $244.2 billion, up 13.3%.

The headline looks healthy. Look closer, and it isn’t. I’ve been tracking Gartner’s information security forecast through multiple quarterly updates, and the trajectory keeps steepening. But the spending acceleration is masking a deeper problem: enterprises are deploying AI agents into production far faster than they are securing them.

  1. The 40% / 6% gap

Gartner predicts 40% of enterprise applications will include task-specific AI agents by the end of 2026. Up from less than 5% in January. These are not chatbots. Gartner’s examples include autonomous cybersecurity response agents that scan network traffic, analyze system logs, and initiate responses without human intervention.

Only roughly 6% of organizations report having an advanced AI security strategy in place, according to vendor-sourced research from BigID’s 2025 AI Risk and Readiness study. Even adjusting for methodology differences between vendor and analyst research, the gap is stark. Agents are entering production at roughly 7-8x the rate organizations are building governance around them.

Gartner’s 4Q25 AI spending forecast created a dedicated agentic AI market segment for the first time. The spending lines are dramatic. Agentic AI overtakes chatbot and assistant spending by 2027. By 2029, agentic AI will reach $752.7 billion at a 119% compound annual growth rate. Chatbot spending peaks at $264.7 billion, then declines. That crossover point is where the security model breaks, because chatbots operate within human-supervised sessions. Agents don’t.

Gartner named agentic AI oversight the number-one cybersecurity trend for 2026 in its February report (my breakdown of all six trends here). A separate Gartner poll of 147 CIOs found 24% had already deployed AI agents and 50% were actively experimenting. Guardian agents, AI systems designed to monitor and govern other AI agents, are projected to capture 10-15% of the agentic AI market by 2030.

Forrester’s 2026 cybersecurity predictions go further: an agentic AI deployment will cause a publicly disclosed data breach this year, leading to employee dismissals. Senior analyst Paddy Harrington frames it as a cascade of failures, not a single point of error. That prediction landed in October 2025. Nothing since has made it less likely.

  1. $244.2 billion, and where it goes

Gartner’s 4Q25 information security forecast projects global spending reaching $244.2 billion in 2026, up 13.3% year-over-year. That is acceleration, not continuation. Gartner’s forecast trajectory has been steepening for multiple quarters. It follows a year where many CISOs focused on consolidating tools rather than buying new ones.

The allocation matters more than the total (please click on the graphic to expand for easier reading):

Cloud security at 28.8% growth is the fastest subsegment by a wide margin. CSPM alone carries a 31.3% CAGR. These represent organizations reacting to attack surfaces that expanded when workloads moved to the cloud faster than security controls followed.

Managed security services at 11.1% tells a workforce story the spending headline misses. The ISC2 documented a global cybersecurity workforce gap of 4.8 million professionals in October 2024. That gap grew 19% year-over-year while the active workforce flatlined at 5.5 million. A quarter of organizations reported cybersecurity layoffs. So they’re buying SOC capacity from managed providers instead. The spending growth in managed services is a staffing problem wearing a procurement mask.

The 17:1 spending asymmetry

Gartner’s 4Q25 AI spending forecast splits the AI cybersecurity market into two sub-segments for the first time. AI-amplified security, using AI to defend the enterprise, reached $49 billion in 2025. Securing AI itself, protecting the models, training data, inference pipelines, agent workflows, and decision outputs, stood at $2.8 billion. That is 5.5% of the AI cybersecurity market.

Enterprises are investing 17 times more in AI-powered security tools than in securing the AI on which those tools run. Gartner projects over 75% of enterprises will use AI-amplified cybersecurity products by 2028, up from less than 25% in 2025. The tools are getting funded. What the tools actually depend on to function is not.

  1. Quantum crosses the 5% budget threshold

Forrester predicts quantum security spending will exceed 5% of overall IT security budgets in 2026. Five percent sounds modest until you consider what it represents: the shift from research line items to actual procurement.

That means consulting engagements for quantum migration planning. Cryptographic discovery tools to figure out which systems need replacing first. Post-quantum algorithm testing across live production environments. Gartner calls post-quantum cryptography a force that demands organizations identify, manage, and replace traditional encryption methods now. Not eventually. The encryption market is growing at 2.0x according to the 4Q25 forecast, and the planning horizon is 2030. Starting migration in 2028 means compounding rip-and-replace costs every quarter of delay.

Forrester also predicts the EU will establish its own known exploited vulnerability database in 2026. Regulatory fragmentation adds cost. For enterprises operating across jurisdictions, quantum migration planning cannot be separated from compliance architecture.

  1. 57% of employees are already using shadow AI

A smaller Gartner survey of 175 employees conducted between May and November 2025 found that 57% use personal GenAI accounts for work. A third admitted to uploading sensitive information to tools their organizations have not sanctioned.

I keep coming back to this stat because it reframes the entire agentic AI security conversation. The firewalls most enterprises rely on were built for human-to-application communication. Protocols like MCP now enable agent-to-agent interaction at a scale and speed those tools were never designed to see. Machine identities outnumber human employees by more than 80 to 1 in most enterprises, according to CyberArk. Traditional IAM was not built for nonhuman actors operating autonomously.

Gartner’s cybersecurity trends report identifies IAM adaptation for AI agents as a top-six trend for 2026, specifically calling out identity registration, credential automation, and policy-driven authorization for machine actors. Failure to address these issues will lead to greater access-related cybersecurity incidents as autonomous agents become more prevalent.

The investment context: AI in the trough, security in the gap

Gartner places AI in the Trough of Disillusionment throughout 2026. AI will most often be sold by incumbent software providers rather than bought as part of new moonshot projects. ROI predictability has to improve before enterprises scale their deployments.

Forrester’s 2026 predictions reinforce this: enterprises will defer 25% of planned AI spending into 2027 as financial rigor slows production deployments and kills proofs of concept. Fewer than one-third of decision-makers can tie AI value to their organization’s financial growth.

Yet Gartner’s IT spending forecast shows server spending accelerating at 36.9% year-over-year and data center spending surging 31.7% past $650 billion. GenAI model spending grows at 80.8%. The infrastructure build-out is not slowing even as enterprise application adoption pauses.

Infrastructure spending runs hot. Application-layer AI spending cools. Security spending accelerates into the gap between adoption speed and governance readiness. The $244.2 billion flowing into information security is the cost of operating in an environment where AI agents are proliferating faster than the controls designed to govern them.

What these numbers add up to

For two decades, enterprise security assumed a human on the other end of every session, every credential request, every decision. That assumption is collapsing. The autonomous agent accessing your production database at 3 AM doesn’t authenticate the way your SOC analyst does, doesn’t respect the same governance boundaries, and operates at speeds no human reviewer can match.

What makes this moment different from previous security inflection points is the speed asymmetry. When cloud migration created new attack surfaces, enterprises had years to adapt. The shift from on-prem to cloud took a decade. The shift from human-operated to agent-operated environments is measured in quarters. Gartner didn’t even have a dedicated agentic AI spending segment until this forecast cycle. By the next one, the crossover will have already happened.

The practical question for 2026 is not whether to invest in AI security. That decision has been made by the spending trajectory. It is whether to govern AI agents proactively, before the first publicly disclosed agentic breach forces a reactive scramble, or to wait and pay the premium that every late mover in cybersecurity history has paid. Forrester has already predicted which outcome is more likely this year. The 17:1 ratio suggests most enterprises are betting on the wrong side of that question.

Sources

Gartner Forecast: Information Security, Worldwide, 2023–2029, 4Q25 (December 18, 2025)

Gartner Forecast Analysis: Information Security, Worldwide, 2026 (February 5, 2026)

Gartner Forecast: AI Spending, Worldwide, 2024–2029, 4Q25 (December 2025)

Gartner, Top Trends in Cybersecurity for 2026 (February 5, 2026)

Gartner, Worldwide AI Spending Will Total $2.52 Trillion in 2026 (January 15, 2026)

Gartner, Worldwide IT Spending to Grow 10.8% in 2026 (March 2026)

Gartner, 40% of Enterprise Apps Will Feature AI Agents by 2026 (August 26, 2025)

Gartner, Guardian Agents Will Capture 10-15% of Agentic AI Market by 2030 (June 11, 2025)

Forrester Predictions 2026: Cybersecurity and Risk (October 28, 2025)

Forrester, Global Tech Spend Will Grow 7.8% in 2026 (February 2, 2026)

Forrester, 2026 Technology & Security Predictions (October 28, 2025)

ISC2, 2024 Cybersecurity Workforce Study (October 2024)

CyberArk, Machine Identities Report (April 2025)

BigID, AI Risk & Readiness in the Enterprise (2025)

Gartner’s 4Q25 Information Security forecast shows 15 categories capturing half of all new security spending through 2029

Gartner's 4Q25 Information Security forecast shows 15 categories capturing half of all new security spending through 2029

Fifteen cybersecurity categories are growing up to three times faster than the overall market, capturing $48.7 billion in new spending by 2029.

That’s nearly half of the $98.4 billion the entire security market will add over the next four years. Cloud Security Posture Management leads the pack at 29.36% CAGR. Cloud Access Security Brokers follow at 24.81%.

Enterprises are fundamentally restructuring their security budgets, and the driver is brutal in its simplicity. Organizations now manage an average of 112 SaaS applications across multiple cloud providers. 82% of misconfigurations are caused by human error, according to Exabeam’s analysis. And Gartner estimates 99% of cloud security failures through 2025 will be the customer’s fault, primarily from these misconfigurations. Manual oversight breaks under this kind of scale. Enterprises are responding by investing in automation that manages what people can’t across hundreds of cloud accounts, thousands of APIs, and millions of attack vectors.

Gartner’s 4Q25 update delivers the clearest signal yet about where enterprise security budgets are heading. The overall information security market grows from $213.5 billion in 2025 to $311.9 billion by 2029 at 10.03% CAGR. These fifteen high-growth categories are expanding at 10.30% to 29.36% CAGR, capturing investment dollars at rates that dwarf legacy security spending patterns.

What makes these categories different

Every high-growth category eliminates manual bottlenecks that break under cloud-native workloads. CSPM scans configurations continuously. CASB provides visibility into unauthorized SaaS usage. ZTNA verifies every connection rather than trusting the network location. With 79% of organizations using multiple cloud providers, according to Spacelift’s research, manual processes create mathematical impossibilities.

These technologies prevent problems rather than clean up after them. CSPM catches misconfigurations before breaches. ZTNA eliminates the attack surface that VPNs create. Tokenization protects data even when systems get compromised. Security teams are finally getting ahead of threats instead of constantly playing catch-up.

And the ROI is quantifiable. IBM’s 2025 Cost of a Data Breach Report shows organizations using AI and automation extensively save $1.9 million per breach and reduce breach lifecycles by 80 days. U.S. breach costs average $10.22 million. These investments pay for themselves with a single prevented incident—a calculation CFOs understand.

Gartner's 4Q25 Information Security forecast shows 15 categories capturing half of all new security spending through 2029

The 15 categories reshaping enterprise security

1. Cloud Security Posture Management (CSPM) — 29.36% CAGR — $4.68B → $12.76B

CSPM platforms scan infrastructure continuously across AWS, Azure, and Google Cloud, automatically remediating misconfigurations before they become breaches. The 82% human error rate isn’t going to improve through training. Organizations managing 100+ cloud accounts need automation. CSPM adds $8.09 billion in new spending by 2029, the single largest dollar contribution among high-growth segments.

2. Cloud Access Security Brokers (CASB) — 24.81% CAGR — $2.30B → $5.58B

Here’s the brutal reality. Enterprises average 112 SaaS applications, but shadow IT accounts for 42% of all applications per JumpCloud’s data. IT stays blind to roughly 78 apps out of an average 187-app environment. The damage? 65% of shadow IT deployments result in data loss, and 52% lead to breaches, according to Mimecast research. CASBs restore visibility and control, growing to $5.58 billion by 2029.

3. Zero Trust Network Access (ZTNA) — 21.95% CAGR — $2.48B → $5.43B

ZTNA replaces the VPN model with application-specific access controls. Instead of network-level access, it provides application-specific connections verified for every request. Gartner predicts 70% of new remote access deployments will use ZTNA by 2025, up from less than 10% at the end of 2021. And 65% of companies plan to retire VPNs within one year per Cybersecurity Insiders data. This represents a wholesale rethinking of secure access. The perimeter-based model is dying. Good riddance.

4. Threat Intelligence — 21.73% CAGR — $2.58B → $5.69B

Modern threat intelligence platforms fuse telemetry from open-source intelligence, dark-web monitoring, vendor feeds, and internal logs. Machine learning prioritizes indicators based on organizational relevance. IBM data shows organizations integrating threat intelligence reduce detection and escalation costs while cutting incidents by 30%. The market reaches $5.69 billion by 2029 as enterprises shift from passive threat feeds to automated response integration.

5. Cloud Workload Protection Platforms (CWPP) — 21.53% CAGR — $5.98B → $13.11B

Traditional endpoint security can’t protect containers that spin up and vanish in seconds. Serverless functions executing for milliseconds? Legacy tools weren’t designed for that. CWPP solutions instrument workloads directly at the kernel or hypervisor level, monitoring system calls, file access, and network connections in real-time. The 21.53% CAGR reflects the rapid shift toward microservices and Kubernetes. As workloads migrate into container clusters, protecting them becomes a survival-level priority.

6. Consent and Preference Management — 20.22% CAGR — $0.81B → $1.64B

GDPR fines surpassed €5.88 billion by January 2025, according to DLA Piper’s annual survey. California’s CCPA penalties keep climbing. The California Privacy Protection Agency recently fined Todd Snyder $345,178 for inadequate opt-out and privacy request processes. Manual consent workflows can’t meet regulatory deadlines across jurisdictions. Automated platforms centralize preferences across web, mobile, and API endpoints while providing auditable logs for regulators.

7. Subject Rights Request (SRR) Automation — 14.26% CAGR — $1.24B → $2.01B

When users demand “delete my data,” these platforms automate orchestration across internal systems and third-party vendors. Privacy laws grant individuals rights to access, correct, and delete personal data with strict compliance timelines. SRR automation prevents the penalties that result from manual processing failures at scale, especially as more jurisdictions implement data privacy regulations.

8. Network Detection and Response (NDR) — 13.44% CAGR — $2.15B → $3.37B

NDR platforms establish behavioral baselines using statistical analysis and machine learning. When anomalies appear (unusual lateral movement, data exfiltration attempts, command-and-control traffic), they raise alerts or automatically isolate systems. The mindset shift matters here. Rather than hoping to prevent all attacks, sophisticated organizations invest in rapid detection that minimizes damage when attackers inevitably breach perimeters. Prevention alone isn’t sufficient anymore.

9. Vulnerability Assessment — 13.02% CAGR — $3.48B → $5.60B

Quarterly vulnerability scans are obsolete in CI/CD pipelines deploying multiple times daily. Modern assessment platforms provide continuous scanning integrated with exploit intelligence to prioritize patches based on real-world risk. DevOps teams need vulnerability detection that keeps pace with their deployment cadence. Anything less creates unacceptable exposure windows.

10. Tokenization — 12.68% CAGR — $1.34B → $2.11B

Tokenization replaces sensitive data with non-reversible tokens that can’t be mathematically decoded. The urgency comes from quantum computing advances. NIST finalized post-quantum encryption standards in August 2024, including ML-KEM (formerly CRYSTALS-Kyber) and ML-DSA (formerly CRYSTALS-Dilithium). Attackers already practice “harvest now, decrypt later”—collecting encrypted data today for quantum decryption within five to ten years. Organizations must begin quantum-safe transitions now.

11. Endpoint Protection Platform (EPP) — 12.51% CAGR — $17.68B → $28.36B

The largest single category adds $10.68 billion in new spending as ransomware attacks surge. U.S. ransomware attacks increased 149% year-over-year—from 152 incidents in early 2024 to 378 in the same period of 2025, according to Cyble analysis. Next-generation EPP platforms use behavioral analytics and signatureless detection to stop ransomware before encryption begins, catching what traditional antivirus misses.

12. Secure Web Gateway (SWG) — 11.63% CAGR — $4.44B → $6.74B

Malicious sites appear and disappear in hours. Cloud-delivered SWGs update threat intelligence in real-time, protecting remote and hybrid workforces wherever they connect. Integration with ZTNA creates comprehensive security that follows users across devices and locations without relying on network perimeters that no longer exist.

13. Web Application Firewalls (WAF) — 10.92% CAGR — $2.48B → $3.74B

Organizations expose hundreds of APIs and microservices—each a potential attack vector. Traditional network firewalls can’t inspect application-layer attacks like SQL injection, cross-site scripting, or API abuse. Modern WAFs use machine learning to differentiate legitimate user behavior from attack traffic without blocking customers. Getting that balance right is harder than it sounds.

14. Encryption — 10.64% CAGR — $1.35B → $1.98B

NIST’s standardization of quantum-resistant algorithms signals the urgency that organizations can no longer ignore. With quantum computing advances accelerating, encrypted data collected today faces decryption within a decade. Enterprises must transition to post-quantum cryptography now because full integration across complex environments takes years. This isn’t theoretical risk anymore.

15. Security Information and Event Management (SIEM) — 10.30% CAGR — $7.60B → $11.15B

AI transforms SIEM from reactive log collection to proactive threat hunting. The latest platforms embed unsupervised machine learning to detect zero-day attacks and automatically enrich alerts with context. Organizations using AI-powered automation save $1.9 million per breach and cut incident lifecycles by 80 days—turning security operations into a competitive advantage rather than a cost center.

Why this matters

Cloud complexity has proven exponential. With 79% of organizations using multiple cloud providers and managing hundreds of accounts, manual security processes break under the load. The 29.36% CAGR for CSPM isn’t market optimism. It’s organizational survival.

Shadow AI joins shadow IT as a core threatscape element. Shadow AI breaches cost $4.63 million—$670,000 more than standard incidents, according to IBM data. But AI also powers the best defenses, with automated security tools reducing breach lifecycles by 80 days. The same technology that creates vulnerabilities offers the most effective countermeasures.

Compliance costs keep accelerating. Between GDPR, CCPA, and emerging global regulations, manual compliance processes create escalating liability. Automated platforms turn regulatory requirements into competitive advantages by reducing fine exposure and accelerating data subject request responses.

Bottom Line

The organizations winning this transformation aren’t those with the largest security budgets. They’re the ones investing in the right categories at the right time. These fifteen segments define what modern security architecture looks like and capture nearly half of all new security spending through 2029.

Gartner’s 4Q25 data delivers a clear message. Security spending is shifting to automation-driven, zero-trust, cloud-native architectures. Organizations still relying on legacy approaches aren’t just falling behind. They’re accepting risks the market has already priced as unacceptable.

Source: Gartner Forecast: Information Security, Worldwide, 2023-2029, 4Q25 Update (Document G00843183, published December 18, 2025), showing overall market growth from $213.5B (2025) to $311.9B (2029) at 10.03% CAGR in constant currency.

 

 

15 fastest-growing security categories in Gartner’s 3Q25 Information Security Forecast

15 fastest-growing security categories in Gartner's 3Q25 Information Security Forecast

Cloud Security Posture Management is growing at a 31.23% CAGR. Zero Trust Network Access at 23.25%. Threat Intelligence at 22.17%. The overall security market? Just 10.55%. Fifteen categories are outpacing the market by two to three times, collectively capturing $106 billion in new spending by 2029. Enterprise security budgets aren’t just expanding. They’re being redirected.

And the driver? Brutally simple.

Gartner estimates 99% of cloud security failures through 2025 will be the customer’s fault, primarily due to misconfigurations. Organizations are responding by investing aggressively in technologies that automate what humans simply can’t manage manually across hundreds of cloud accounts, thousands of APIs, and millions of potential attack vectors.

What these growth rates say about Gartner’s view of the market 

These fifteen categories represent $106.4 billion in new spending by 2029, growing from today’s baseline. What do they have in common? Three characteristics that explain why enterprises are pouring money into them:

  • Automation at Scale. Every high-growth category automates processes that break when done manually, whether it’s scanning cloud configurations, managing consent across jurisdictions, or detecting behavioral anomalies in network traffic. There’s no other way to keep pace.
  • Proactive vs. Reactive. These technologies prevent problems rather than clean up after them. CSPM catches misconfigurations before breaches. ZTNA eliminates the attack surface that VPNs create. Tokenization protects data even if systems are compromised. Security teams are finally getting ahead of the threat curve instead of playing catch-up.
  • Measurable ROI. IBM’s 2025 Cost of a Data Breach Report shows organizations using AI and automation extensively save $1.9 million per breach and reduce breach lifecycle by 80 days. With U.S. breach costs hitting $10.22 million, these investments pay for themselves with a single prevented incident.

15 fastest-growing security categories in Gartner's 3Q25 Information Security Forecast

The 15 categories reshaping security architecture

1. Cloud Security Posture Management (CSPM) | 31.23% CAGR | $2.5B → $13.0B

CSPM tools continuously scan infrastructure across AWS, Azure, and Google Cloud. With 82% of misconfigurations caused by human error and organizations managing 100+ cloud accounts, CSPM automates what’s mathematically impossible to do manually. The market will reach $15.6 billion by 2032.

2. Cloud Access Security Brokers (CASB) | 25.82% CAGR | $1.5B → $5.8B

Here’s a reality check. Enterprises average 112 SaaS applications, but shadow IT, or unauthorized apps, accounts for 42% of all applications. IT remains unaware of one-third of the apps on its networks. The damage? 65% of shadow IT companies suffer data loss, and 52% experience breaches. CASBs transform this chaos into visibility and control.

3. Zero Trust Network Access (ZTNA) | 23.25% CAGR | $1.6B → $5.6B

ZTNA kills the VPN model. Instead of network access, it provides application-specific connections verified for every request. Gartner predicts 70% of new remote access deployments will use ZTNA by 2025. With 65% of companies planning to replace VPNs, this shift represents a wholesale rethinking of secure access. The perimeter-based model is dying. Good riddance.

4. Cloud Workload Protection Platforms (CWPP) | 22.78% CAGR | $3.9B → $13.5B

CWPP platforms secure everything from traditional VMs to containers that exist for milliseconds. Legacy endpoint security can’t protect ephemeral containers or serverless functions—it wasn’t designed for workloads that appear and disappear in seconds. The shift to microservices demands purpose-built security.

5. Consent and Preference Management | 22.39% CAGR | $0.5B → $1.7B

GDPR fines reached €5.88 billion by January 2025, according to the DLA Piper GDPR Fines and Data Breach Survey. California’s CCPA penalties continue climbing; the California Privacy Protection Agency fined Todd Snyder $345,178 for inadequate opt-out and privacy request processes. Manual handling can’t meet regulatory deadlines. Automation prevents massive fines.

6. Threat Intelligence | 22.17% CAGR | $1.8B → $5.8B

IBM data shows threat intelligence reduces detection and escalation costs by $1.63 million while cutting incidents by 30%. Modern platforms aggregate data about bad actors and vulnerabilities, transforming raw threat data into automated responses across security stacks. The days of threat feeds sitting in dashboards, unused, are over.

7. Subject Rights Request Automation | 16.53% CAGR | $0.8B → $2.1B

When users demand “delete my data,” these platforms automate the process across all systems. Manual handling doesn’t scale, not when you’re managing requests across multiple jurisdictions with different requirements and tight deadlines.

8. Tokenization | 14.26% CAGR | $1.0B → $2.2B

Tokenization replaces sensitive data with meaningless tokens that can’t be mathematically reversed. Why the urgency now? NIST standardized quantum-resistant algorithms, including ML-KEM (formerly CRYSTALS-Kyber), in August 2024. Organizations are preparing for quantum threats expected within five to ten years.

9. Network Detection and Response (NDR) | 14.05% CAGR | $1.6B → $3.5B

NDR platforms use AI to establish behavioral baselines and detect anomalies signaling compromise. Here’s the mindset shift: rather than hoping to prevent all attacks, innovative organizations invest in rapid detection that minimizes damage when sophisticated attackers inevitably get through. Prevention isn’t enough anymore.

10. Vulnerability Assessment | 13.98% CAGR | $2.6B → $5.7B

Cloud infrastructure changes constantly. Quarterly scans are obsolete before they finish. Modern platforms provide continuous scanning in CI/CD pipelines, prioritizing based on real-world exploit data. DevOps teams deploying daily need vulnerability detection that keeps pace. Anything less is theater.

11. Endpoint Protection Platform (EPP) | 13.61% CAGR | $13.5B → $29.1B

The largest category doubles to $29.1 billion as ransomware attacks surge. According to Cyble analysis cited by TechTarget, U.S. ransomware attacks increased by 149% year-over-year in the first five weeks of 2025. Manufacturing led targets with 638 attacks in 2023, per Statista data compiled by Fortinet. Next-gen EPP uses behavioral analytics to stop ransomware before encryption begins—catching what traditional antivirus misses.

12. Secure Web Gateway (SWG) | 13.26% CAGR | $3.3B → $7.0B

Malicious sites appear and disappear in hours. Cloud-delivered SWGs update threat intelligence in real-time, protecting remote workers wherever they connect. Integration with ZTNA creates comprehensive security that follows users across devices and locations. The old perimeter? It no longer exists.

13. Web Application Firewalls (WAF) | 11.93% CAGR | $2.0B → $3.8B

Organizations expose hundreds of APIs, each a potential attack vector. Traditional network firewalls can’t inspect application-layer attacks. Modern WAFs use machine learning to distinguish legitimate users from attackers without blocking customers. Getting that balance right is harder than it sounds.

14. Encryption | 11.90% CAGR | $1.0B → $2.0B

NIST’s standardization of quantum-resistant algorithms signals urgency. Attackers already practice “harvest now, decrypt later”—collecting encrypted data for future quantum decryption. Organizations must transition to post-quantum cryptography now, as full integration takes years. This isn’t theoretical risk anymore.

15. Security Information and Event Management (SIEM) | 11.74% CAGR | $5.8B → $11.3B

AI transforms SIEM from reactive to proactive. Organizations using AI-powered automation save $1.9 million per breach, according to IBM’s newsroom. Machine learning models identify attack patterns and detect zero-day threats before signatures exist, turning security operations into a competitive advantage.

The Investment Thesis behind the numbers

These growth rates reflect three converging realities:

  • Cloud Complexity Is Exponential. With 79% of organizations using multiple cloud providers and managing hundreds of accounts, manual security is mathematically impossible. The 31.23% CAGR for CSPM isn’t optimism, it’s survival.
  • AI Changes Everything. Shadow AI breaches cost $4.63 million, $670,000 more than standard incidents. But AI also powers the defense, with automated security tools reducing breach lifecycles by 80 days. The same technology that creates vulnerabilities offers the best defense.
  • Compliance Costs Are Skyrocketing. Between GDPR, CCPA, and emerging regulations, manual compliance is a liability that grows daily. Automation platforms turn regulatory requirements into competitive advantages.

The Bottom Line

The organizations winning this race aren’t those with the most significant security budgets; they’re those investing in the right categories at the right time. These fifteen segments aren’t just growing fast; they’re defining what modern security architecture looks like.

The message from Gartner’s data is unambiguous: security spending is shifting from reactive to proactive, from manual to automated, from perimeter-based to zero-trust. Organizations still relying on legacy approaches aren’t just falling behind; they’re accepting risks that the market has already priced as unacceptable.

Source: Gartner Information Security Forecast 3Q25 Update (Document G00839334), showing overall market growth from $215.8B (2025) to $322.2B (2029) at 10.55% CAGR